Top 5 Social Apps Performance in New Zealand Q2 2025

In the second quarter of 2025, the top social apps on the unified platform in New Zealand showed varied performance trends. Here's an overview of the leading apps based on data from Sensor Tower.

TikTok - Videos, Shop & LIVE experienced a fluctuating revenue pattern, peaking at approximately $184K in early June. Weekly downloads showed a gradual decline, starting from 11.6K in early April, down to 7.9K by the end of June. Active users maintained a robust presence, reaching as high as 654K in late June.

Bigo Live - Live Streaming App saw a dip in revenue early in the quarter, with numbers as low as $7.2K, but recovered to around $13K by the end of June. Downloads remained relatively stable, hovering around 1K per week, while active users peaked at 19.5K mid-quarter.

Grindr - Gay Dating & Chat showed consistent revenue growth, reaching $14.5K in late April before settling around $13K towards the end of the quarter. Weekly downloads were steady, averaging around 400, and active users showed a slight increase, peaking at 3.8K.

Facebook maintained a steady revenue flow, with figures around $8.3K in late June. Downloads fluctuated slightly, with a low of 9.6K in early June, recovering to over 10K by the end of the month. Active users remained strong, consistently above 1.8M throughout the quarter.

Chamet - Live Video Chat showed a significant revenue increase, peaking at $7K in mid-June. Downloads remained low, averaging around 90 per week, while active users increased slightly, reaching 580 by the end of June.

For more detailed insights into app performance and trends, visit Sensor Tower's platform.